Traditional & Modern

Objective
This project involved designing material for an existing design conference of your choice. It required us to come up with a visually compelling system for the conference.

Approach
“Typo Day” is a design conference, that takes place in India. Designers and typographers from all over the world participate in this annual event. The theme for Typo Day 2020 was Traditional and Modern. Thus, my approach towards this theme involved blending calligraphy and typography. For the deliverables, I have combined a dynamic ink stroke with a modern typeface.